I consider myself blessed for the life I have. Not only am I one of the resident beer geeks at The Market in Maryville but I also get to go work beer festivals through SuperFly Fabulous Events. You might haven’t heard of this company, but you know of their work. Kingsport Oktoberfest, Thirsty Orange, All Ale To The Queen, Beer City Bus Tours and Brewer’s Summit. The team that put on these events are great people and I’m proud to be their friend. At these festivals I’ve done everything from represent a brewery (Woodruff), to pouring my homebrew, promoting the events through social media, to the most recent, running the mobile infusers. The best part about doing all this is having another chance to hang out before, during and after the events.
This weekend brought me to Charlotte, NC for the All Ale to the Queen Craft Beer Carnival. I’ve been planning on this event for months now, and I almost didn’t make it. My life has changed so much in a short amount of time. Being unemployed for awhile, moving to Maryville and working a low paying (but fulfilling) job has had it challenges. The finances starting looking grim for a 4 hour drive. When I estimated the gas money needed to go, it didn’t look like I could pull it off. Luckily a few friends saw my post on my personal social media and came to my rescue by buying some rare beers I’ve been cellaring. I was hoping to rope one or 2 of my remaining friends to go with me, but despite some last minute bribery, It ended up being a solo trip.
So I loaded up the car and left Friday Morning for Charlotte. The drive was uneventful. My GPS said it would take 4 and 1/2 hours but I made it to the venue in 4 with no problems. I checked in and was handed one of the festivals jockey boxes and asked if I could get it re-lined. Since I was also now in possession of the company’s brand new top of the line randall and needed to get parts, it wasn’t a problem. I put everything in my car and googled the nearest homebrew supply store. I found my way to Beer and Wine Hobbies International. The staff there was great and helped me reline the box and get all the parts I needed to set up the Randall. As I sat there with them talking about beer the clock was ticking. I had to still find my way to where the beer dinner was starting at 6. I had time for one quick brewery stop. I asked where I should go and Triple C Brewing was the answer given. Luckily it wasn’t too far away. I paid for the parts (company credit card, woot!) and headed there. As I drove up, I noticed how packed the place was. This was definitely a popular brewery, with lots of people and dogs enjoying the great weather. It happened to be one of the last days of Charlotte Beer Week and Triple C released a milk stout brewed with Vanilla Beans and Kahlua soaked oak chips that they called “The Dude Imbibes“. I got a full pour of that and a flight of four other beers as well. I was very impressed with the quality of the brews I tried. As I sat there drinking my beers, I had a conversation with a local about the Charlotte Craft Beer Scene. I could have stayed the rest of my trip at Triple C, but it was time to head to the beer dinner. I made sure to buy myself a wax capped big bottle of their Smoked Imperial Amber as a souvenir. Hopefully I won’t have to sell this one off to fund a future beer trip.
I arrived at Harry’s Grille and Tavern for the beer dinner. As I walked in and looked around the room, I recognized half the people there. I struck up a conversation with Aaron who introduced me to April Smith. She was running the social media for this festival. We grabbed one of the few remaining tables. My friend and all around good guy, Adam Reinke had texted me to say he was coming to the dinner. I saved him a couple of seats. He arrived with the infamous Mark with him. The course and beers started coming, and each one was incredible. Check out the All Ale To The Queen Twitter post about each course. Here’s one, two, three, four and five.
As the dinner came to an end, many were wondering what was next on the agenda? The word spread quickly through the brewers and other in town that we would take over the lawn in front of the hotel. There were already lawn chairs there. Somehow we started calling this “the grassy knoll”. I don’t know who came up with it, but that’s what we all referred to it as the rest of the weekend. Once back to the hotel we started to hang out there. Beers were flowing and a great time was had. I had a little (a lot) too much to drink. Like, bad behavior drunk ( I apologize to the person most of this was directed towards, but in my defense I HATE being stalked). Luckily I caught myself and stopped. I went to my room to sleep it off.
I woke up the next morning hung over and slightly hating myself. I felt a deep seated need for punishment. What else could I do but run it out? I got dressed in my running clothes, set my Nike app for a 5k and hit downtown Charlotte. The 1st mile hurt. My head was pounding, my mouth was dry and my liver hurt like hell. As I made my half way point, I started feeling better. By the end of my run I felt great. My app chimed in to tell me the 5k was over. To my astonishment I had beat my previous record by 3 and a half minutes!
Back at the hotel I drank coffee, showered and then headed out to the festival site. There was work to do. I set up my merchandise table, pieced together the randall and lent a hand where needed. When the doors opened, I knew I would need a volunteer and they hooked me up. I was introduced to Joy who was just that. I’ve done many fest and had many volunteers and she was the best so far. She is a home brewer and eager to learn all she could about beer. Together we were able to stay on schedule and came up with a great system for moving the randall around, cleaning it and setting it up. Her shift technically ended at 3:30 but she stayed, helping me all the way until the 8 pm ending time. This went above and beyond what was expected of her. Thanks homegirl!
There was so much going on at this festival and I was so busy I only caught about a fraction. When I was able to lift my head from what I was doing, the view was spectacular. This was mainly due to the incredibly hot aerial acrobats at the middle of the room and the always eye pleasing Charlotte Beer Girls. There were also freak show acts that I missed but friends told me about later. Like a guy who ate a light bulb. My questions is, how’d he figure out that was something he was good at? What inspired him to eat the first one? I also missed the homebrewer contest and didn’t get to try everyone’s beer. Congrats to the winners though, maybe one day I’ll brew again and will enter another competition. For now, I’m honestly happy to NOT be brewing.
The one thing I was able to focus on, like I said, was the randalizing of beer. Awhile back I was talking to Aaron and told him we needed better randalls and system for mobile infusing. He asked my recommendation and I told him to buy the top of the line system from Dogfish head. He did so and it was worth every penny! We broke this new system in at Catawba’s booth with the brewery’s founder, Billy, as Seen in the video below:
The next infusion we did was at Abita’s booth with their Strawberry Lager going through French Broad Cocao nibs and shells and fresh strawberries. This was a hit. It was so good that the rep had to fill a growler to bring back to the brewers in New Orleans. So if you see Abita come out with a chocolate strawberry beer in the future, just know where it originated. People where clamoring for this beer and the line grew really long once the word spread. We were only scheduled to be at their booth for an hour, but if we would have taken it away when that early, I’m pretty sure we would have caused a riot. I was fine with staying there, especially since the Goose Island booth was right new to me and the reps kept sneaking me sips of Bourbon County Stout and Backyard Rye on the down low (thanks ladies!).
We were finally able to unhook the randall and head over to Rj Rockers where we ran the always popular Son of A Peach through, you guessed it, peaches. Since we didn’t have enough peaches due to my clumsily spilling half of them, we added some plums as well. It was a great combination. My volunteer, Joy had pointed out that there was a small group of girls following the infuser around. Sure enough they were first in line for the Rj Rockers. As I sat there talking with them, they asked to take pictures. Since my main weakness is pretty girls, I couldn’t resist. Of course, I couldn’t resist inviting them to the after party as well, but no such luck.
Me and my Randall groupies.
The last infusion of the day was with Starr Hill. I tried to infuse their Cryptical Imperial Stout with Cocao Nibs and Shredded coconut. We ran into our first clogging issues of the day and were only able to get a few pours out of it. This was near the end of the fest, so I decided it would be alright to break it down, give it a good cleaning and call it a day.
The festival came to an end and I made sure to pack up and secure the randal and jockey box. As the attendees left it was back to being the festival people. Grassy Knoll takeover was the post festival party plans. By this time I was completely sober. I always stop drinking about and hour or 2 before a festival like this is over so I can drive. As I loaded up my car I noticed my buddy Jim Cope carring a big plastic bag and looking faded. My friend Trevor and his girlfriend walked over and as we talked and I mentioned the party, they asked if they could ride with me. We piled into my car and were talking and laughing our asses off on the way to the hotel.
Trevor Sharp gears up for the Jim Cope homeless impersonation challenge. We all were laughing so hard it hurt.
When we arrived, the party was already in effect. Adam Reinke had ordered pizzas, beer was flowing and Urban Orchard brought out a keg of cider to share. I ran back to the room to grab one of my growlers and when I came back, the group was little more subdued. Where’s the keg? Well it seems like we were all having such a great time that the police came and told the group that we couldn’t be so obvious and have kegs out. The lawn was actually part of Johnson and Wales University. I found this hilarious because the same weekend a bunch of rowdy craft beer drinking drunks took over the hotel, the other people staying there were parents and potential students checking out the college. I could see the shocked look on the face of families are they walked passed us. I would not be a bit surprised if more then a few parents told their kids that there was no way they’d allow them to attend there after seeing us.
So instead of kegs, we just kept taking turns filling up growlers with Urban Orchard Cider and Studio Brew’s Mosaic Sunset from the kegs stashed in the cars a few feet away. I want to give a big shout out to my new friend, Jeff Anderson from Urban Orchard. It was great partying with you brother, and I look forward to hanging out again in a few weeks at TO.
Well I knew I had a 4 hour drive and a shift at the Beer Den the next day, so I had to call it a night. It pained me to be responsible and walk away from a great party with people I love and admire. Good thing I get to do it all over again soon. I hope everyone enjoys the pictures and if we met, I’d love to hear from you.
Charlotte you were great. I’ll be back in November for Attack of The Big Beers, so you have 8 months to prepare for my arrival. I’ll be counting the days my friends.
Cheers!
-Jason aka Ratchet
